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9 A/B Tests Mere Marketing Mortals Can Use to Increase Leads

Love this quote :) If you are not trying any A/B tests currently, you’re probably doing yourself a disservice. via 9 A/B Tests Mere Marketing Mortals Can Use to Increase Leads.

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Mobile Ignorance

…based on input from 3,100 global workers indicated that 91% of those with mobile access to the Internet check in with their digital lives during the unoccupied moments of the day…

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Success Lesson from ACT!

In his article over at the Software Advice blog titled “The Birth of a Category Known as Contact Management“, Mike Muhney (co-founder of ACT! Software) brings out some history surrounding where ACT!...

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Simple Branding

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World class blogging strategy by Guy Kawasaki | Another Blogger

…Guy Kawasaki’s approach will benefit new bloggers as well as experienced bloggers….

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Social Media Commentary

…Tweets in general? They are mostly: Look at me! How clever, how connected… Some quite valid thoughts in this post. Has my mind ticking over with regard to our marketing approach…

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Establishing Contact Management

Carving a New Niche – Mike Muhney on establishing the Contact Management software category via Software Advice.

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What & Why Content Marketing

…what exactly is content marketing? It’s the creation and publication of original content — including blog posts, case studies, white papers, videos and photos — for the purpose of generating leads,...

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Brand Journalism

…the rise of brand journalism and a greater requirement for custom content created and direct brand channels… via Story-telling still the most important skill of all – Public Relations Institute of...

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Ritualise Blogging

…9. Create a ritual: One way to make sure that you sit down to write your blog post at the scheduled time is to create a ritual that signals to your brain that it’s blogging time… via 10 Surefire Ways...

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